Shell People Make the Difference Real: Smiling Stars 2009
Category supporter
Produced by
Grass Roots
The PMTDR initiative is designed to continuously improve operational excellence and superior customer service across Shell’s global Retail network. 850+ Retailers from 45 countries who achieved ‘Gold’ status were invited to an event in Istanbul to celebrate their success and be inspired with the latest business messages.
The experience was delivered with:
• Flight bookings/accommodation managed centrally
• Global brand/business messages session
• Ciagaran Palace Award
o Clear-span marquee constructed on Boshporous’ banks seating 850 retailers, stage and satellite podiums
o Red carpet arrival featured Whirling Dervishes
o i-PIX LED curtain: uninterrupted sunset views, transformed into awards backdrop
o Global Retailer of the Year announcement synchronised to fireworks and Turkish drummers
o Architectural lighting on Palace
o Marquee lighting – LEDs complimented on-screen graphics
The experience was delivered with:
• Flight bookings/accommodation managed centrally
• Global brand/business messages session
• Ciagaran Palace Award
o Clear-span marquee constructed on Boshporous’ banks seating 850 retailers, stage and satellite podiums
o Red carpet arrival featured Whirling Dervishes
o i-PIX LED curtain: uninterrupted sunset views, transformed into awards backdrop
o Global Retailer of the Year announcement synchronised to fireworks and Turkish drummers
o Architectural lighting on Palace
o Marquee lighting – LEDs complimented on-screen graphics