Wella International Trend Vision Awards 2008
Category supporter
Produced by
Jack Morton Worldwide
The International Trend Vision Awards (ITVA) is an annual haircare event created around the finals of two haircare awards and the reveal of four key hairstyle trends for the year ahead.
2,000 Wella Professionals customers (Salon owners and Stylists) plus 150 global trade and beauty press attended from around the world.
To communicate the spirit and passion for a newly energised Wella brand, the event was brought to life with an invigorating and compelling experience. This was achieved by weaving together high-energy stage performances, styling workshops, immersive trend environments and contemporary hospitality, all united by a common brand spirit.
2,000 Wella Professionals customers (Salon owners and Stylists) plus 150 global trade and beauty press attended from around the world.
To communicate the spirit and passion for a newly energised Wella brand, the event was brought to life with an invigorating and compelling experience. This was achieved by weaving together high-energy stage performances, styling workshops, immersive trend environments and contemporary hospitality, all united by a common brand spirit.
Winners | Favourites
You must log in in order to view your favourites.