Data Security

This film has not been authorised for public viewing
Produced by A&N Media Marketing Services - Creative Communications
Aims & Objectives:
To reduce the risk of serious data breaches in the company, a short video was commissioned to communicate elementary data-security principles to staff. It aimed to get employees to exercise more caution when handling data.

Intended Audience:
Staff members of A&N Media, who were exposed to the communication at department meetings and the online A&N Media Knowledge Bank. As people weren’t expected to actively seek out a video on information security, it was played at scheduled department meetings throughout the company.
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Add to favourites Judges comments
It wasn’t merely the use of humour to address a dry subject that impressed the judges. A succinct message with clear action points was a real deliverable for this project. Engaging an audience on its own terms, in this case social network and online behaviours, made a real human connection to an important corporate message.

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